Value Creation in a Virtual World

Abstract

The typical large business 20 years hence will have fewer than half the levels of management… and no more than a third of its managers ( than today).Its structure and management problems and concerns will bear little resemblance to the typical manufacturing company circa 1950 that textbooks still present as the norm. Instead it is far more likely to resemble organizations that neither the practicing manager nor the management scholar pays much attention to today: the hospital, the university, the symphony orchestra. For them the typical business will be knowledge- based, an organization composed largely of specialists who direct or discipline their own performance through organized feedback from colleagues, customers and headquarters. For this reason it will be what I call an information based organization (Drucker 1988).

Date of Award	2005
Original language	English
Supervisor	Jeffrey Barker (Supervisor)