Abstract
With the death of North Korea leader Kim Jong-il, the level of uncertainty will dramatically escalate in an already highly uncertain market. The question becomes, is there a market opportunity for Western organizations, and when should Western organizations attempt to enter North Korea? In addition, there is a large question looming over the potential changes in the country, that being, if and when reunification with South Korea will occur. This article examines the potential of a unified market on the Korean peninsula.
| Original language | English |
|---|---|
| Pages (from-to) | 181-198 |
| Number of pages | 18 |
| Journal | Journal of East-West Business |
| Volume | 19 |
| Issue number | 3 |
| DOIs | |
| Publication status | Published - Sept 2013 |
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