Abstract
Strategic thinking has been identified as a major problem in organisations. This paper argues that management education can contribute to improving this situation and discusses a teaching approach that has been used to develop strategic thinking in undergraduate business students. The paper first outlines the four key elements of strategic thinking, namely systems thinking, creative and rational thinking, stakeholder approach, and strategic dialogue. It then discusses how these elements were incorporated into a case study based approach featuring a consulting/board of directors’ project as its main feature.
| Original language | English |
|---|---|
| Title of host publication | 5th Biennial Conference of the Academy of World Business, Marketing and Management Development |
| Editors | G Ogunmokun, R Gabbay, J Rose |
| Place of Publication | Perth, Australia |
| Publisher | The Academy of World Business, Marketing and Management |
| Pages | 38-45 |
| Number of pages | 8 |
| ISBN (Print) | 80975227244 |
| Publication status | Published - 2012 |
| Event | Biennial Conference of the Academy of World Business, Marketing and Management - Budapest, Budapest, Hungary Duration: 16 Jul 2012 → 19 Jul 2012 Conference number: 5th http://academyofworldbusiness.com/wp/conferences/2012-hungary/conference-theme/ |
Conference
| Conference | Biennial Conference of the Academy of World Business, Marketing and Management |
|---|---|
| Country/Territory | Hungary |
| City | Budapest |
| Period | 16/07/12 → 19/07/12 |
| Internet address |