Teaching strategic thinking in management education

Ingrid Bonn

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Abstract

Strategic thinking has been identified as a major problem in organisations. This paper argues that management education can contribute to improving this situation and discusses a teaching approach that has been used to develop strategic thinking in undergraduate business students. The paper first outlines the four key elements of strategic thinking, namely systems thinking, creative and rational thinking, stakeholder approach, and strategic dialogue. It then discusses how these elements were incorporated into a case study based approach featuring a consulting/board of directors’ project as its main feature.
Original languageEnglish
Title of host publication5th Biennial Conference of the Academy of World Business, Marketing and Management Development
EditorsG Ogunmokun, R Gabbay, J Rose
Place of PublicationPerth, Australia
PublisherThe Academy of World Business, Marketing and Management
Pages38-45
Number of pages8
ISBN (Print)80975227244
Publication statusPublished - 2012
EventBiennial Conference of the Academy of World Business, Marketing and Management - Budapest, Budapest, Hungary
Duration: 16 Jul 201219 Jul 2012
Conference number: 5th
http://academyofworldbusiness.com/wp/conferences/2012-hungary/conference-theme/

Conference

ConferenceBiennial Conference of the Academy of World Business, Marketing and Management
CountryHungary
CityBudapest
Period16/07/1219/07/12
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Bonn, I. (2012). Teaching strategic thinking in management education. In G. Ogunmokun, R. Gabbay, & J. Rose (Eds.), 5th Biennial Conference of the Academy of World Business, Marketing and Management Development (pp. 38-45). Perth, Australia: The Academy of World Business, Marketing and Management.