Sustainable regional tourism destinations: Best practice for management, development and marketing

Meredith Wray, Dianne Dredge, Carmen Cox, Jeremy Buultjens, Mary Hollick, Dianne Lee, Michael Pearlman, Carol Lacroix

Research output: Book/ReportCommissioned reportResearch

Abstract

Extract:Introduction:Tourism is well accepted as an important contributor to the economy and sustainable development of regional areas in Australia. Tourism is often advocated as a means to diversify economic conditions in rural and regional areas by providing alternative sources of employment and income generation arising from fluctuations and downturns in traditional industries such as agriculture and forestry, depressed commodity prices, and drought conditions. Furthermore, tourism can contribute to the enhancement of regional areas through public and private sector investment in new infrastructure and facilities. As at December 2008, 52 percent of expenditure by domestic overnight visitors, 58 percent of domestic day visitors and 20 percent of international visitor expenditure was spent in regional areas of Australia ($23.2 billion, $8.2 billion respectively and $26.4 billion).

Over the next decade, however, the domestic and international tourism environment globally and within Australia is predicted to be dynamic, aggressively competitive and increasingly volatile attributable to the current global financial crisis that has led to falls in consumer and investor confidence. Given the significance of tourism to the Australia’s regional economies and the volatility of domestic tourism in Australia, it is imperative that tourism is maintained and enhanced as an economic driver for the local economy, but planned and managed in a sustainable way to enhance and conserve the natural environment, protect the well-being of the residents and attract visitors with shared values.
Original languageEnglish
Place of PublicationAustralia
PublisherCRC for Sustainable Tourism
ISBN (Print)9781921658310
Publication statusPublished - 2010

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Tourism
Best practice
Tourism destination
Management development
Marketing
Expenditure
Domestic tourism
Income
Investors
Competitive dynamics
Regional economy
Sustainable development
Shared values
Fluctuations
Public and private sector
Enhancement
Residents
Well-being
Local economy
Confidence

Cite this

Wray, M., Dredge, D., Cox, C., Buultjens, J., Hollick, M., Lee, D., ... Lacroix, C. (2010). Sustainable regional tourism destinations: Best practice for management, development and marketing. Australia: CRC for Sustainable Tourism.
Wray, Meredith ; Dredge, Dianne ; Cox, Carmen ; Buultjens, Jeremy ; Hollick, Mary ; Lee, Dianne ; Pearlman, Michael ; Lacroix, Carol. / Sustainable regional tourism destinations : Best practice for management, development and marketing. Australia : CRC for Sustainable Tourism, 2010.
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Wray, M, Dredge, D, Cox, C, Buultjens, J, Hollick, M, Lee, D, Pearlman, M & Lacroix, C 2010, Sustainable regional tourism destinations: Best practice for management, development and marketing. CRC for Sustainable Tourism, Australia.

Sustainable regional tourism destinations : Best practice for management, development and marketing. / Wray, Meredith; Dredge, Dianne; Cox, Carmen; Buultjens, Jeremy; Hollick, Mary; Lee, Dianne; Pearlman, Michael; Lacroix, Carol.

Australia : CRC for Sustainable Tourism, 2010.

Research output: Book/ReportCommissioned reportResearch

TY - BOOK

T1 - Sustainable regional tourism destinations

T2 - Best practice for management, development and marketing

AU - Wray, Meredith

AU - Dredge, Dianne

AU - Cox, Carmen

AU - Buultjens, Jeremy

AU - Hollick, Mary

AU - Lee, Dianne

AU - Pearlman, Michael

AU - Lacroix, Carol

PY - 2010

Y1 - 2010

N2 - Extract:Introduction:Tourism is well accepted as an important contributor to the economy and sustainable development of regional areas in Australia. Tourism is often advocated as a means to diversify economic conditions in rural and regional areas by providing alternative sources of employment and income generation arising from fluctuations and downturns in traditional industries such as agriculture and forestry, depressed commodity prices, and drought conditions. Furthermore, tourism can contribute to the enhancement of regional areas through public and private sector investment in new infrastructure and facilities. As at December 2008, 52 percent of expenditure by domestic overnight visitors, 58 percent of domestic day visitors and 20 percent of international visitor expenditure was spent in regional areas of Australia ($23.2 billion, $8.2 billion respectively and $26.4 billion).Over the next decade, however, the domestic and international tourism environment globally and within Australia is predicted to be dynamic, aggressively competitive and increasingly volatile attributable to the current global financial crisis that has led to falls in consumer and investor confidence. Given the significance of tourism to the Australia’s regional economies and the volatility of domestic tourism in Australia, it is imperative that tourism is maintained and enhanced as an economic driver for the local economy, but planned and managed in a sustainable way to enhance and conserve the natural environment, protect the well-being of the residents and attract visitors with shared values.

AB - Extract:Introduction:Tourism is well accepted as an important contributor to the economy and sustainable development of regional areas in Australia. Tourism is often advocated as a means to diversify economic conditions in rural and regional areas by providing alternative sources of employment and income generation arising from fluctuations and downturns in traditional industries such as agriculture and forestry, depressed commodity prices, and drought conditions. Furthermore, tourism can contribute to the enhancement of regional areas through public and private sector investment in new infrastructure and facilities. As at December 2008, 52 percent of expenditure by domestic overnight visitors, 58 percent of domestic day visitors and 20 percent of international visitor expenditure was spent in regional areas of Australia ($23.2 billion, $8.2 billion respectively and $26.4 billion).Over the next decade, however, the domestic and international tourism environment globally and within Australia is predicted to be dynamic, aggressively competitive and increasingly volatile attributable to the current global financial crisis that has led to falls in consumer and investor confidence. Given the significance of tourism to the Australia’s regional economies and the volatility of domestic tourism in Australia, it is imperative that tourism is maintained and enhanced as an economic driver for the local economy, but planned and managed in a sustainable way to enhance and conserve the natural environment, protect the well-being of the residents and attract visitors with shared values.

M3 - Commissioned report

SN - 9781921658310

BT - Sustainable regional tourism destinations

PB - CRC for Sustainable Tourism

CY - Australia

ER -

Wray M, Dredge D, Cox C, Buultjens J, Hollick M, Lee D et al. Sustainable regional tourism destinations: Best practice for management, development and marketing. Australia: CRC for Sustainable Tourism, 2010.