It's really not about the bike: Exploring attraction and attachment to the events of the lance armstrong foundation

Kevin R. Filo, Daniel C. Funk, Danny O'Brien

Research output: Contribution to journalArticleResearchpeer-review

68 Citations (Scopus)
3 Downloads (Pure)

Abstract

Participatory sport events have emerged as viable fundraising mechanisms for charitable organizations. This article examines the impact that motives for charitable giving and sport event participation have on charity sport events. The authors examine the factors that attract participants to a charity sport event, while the role of charity in fostering attachment to the event is explored. Focus groups were conducted with charity sport event participants to discuss what motivated their participation. Results revealed that intellectual, social, and competency motives along with the motives of reciprocity, self-esteem, need to help others, and desire to improve the charity contribute to attraction. In addition, the results suggest that the charitable component influences social and competency motives and contributes to the development of attachment to the event. The authors recommend event managers work to foster and leverage the sense of community created through these events.

Original languageEnglish
Pages (from-to)501-525
Number of pages25
JournalJournal of Sport Management
Volume22
Issue number5
DOIs
Publication statusPublished - Sep 2008
Externally publishedYes

Fingerprint

Charities
Sports
Foster Home Care
Focus Groups
Self Concept
Attraction
Charity
Sports events
Organizations

Cite this

@article{255245152b394948a995339026c3c319,
title = "It's really not about the bike: Exploring attraction and attachment to the events of the lance armstrong foundation",
abstract = "Participatory sport events have emerged as viable fundraising mechanisms for charitable organizations. This article examines the impact that motives for charitable giving and sport event participation have on charity sport events. The authors examine the factors that attract participants to a charity sport event, while the role of charity in fostering attachment to the event is explored. Focus groups were conducted with charity sport event participants to discuss what motivated their participation. Results revealed that intellectual, social, and competency motives along with the motives of reciprocity, self-esteem, need to help others, and desire to improve the charity contribute to attraction. In addition, the results suggest that the charitable component influences social and competency motives and contributes to the development of attachment to the event. The authors recommend event managers work to foster and leverage the sense of community created through these events.",
author = "Filo, {Kevin R.} and Funk, {Daniel C.} and Danny O'Brien",
year = "2008",
month = "9",
doi = "10.1123/jsm.22.5.501",
language = "English",
volume = "22",
pages = "501--525",
journal = "Journal of Sport Management",
issn = "0888-4773",
publisher = "Human Kinetics Publishers Inc.",
number = "5",

}

It's really not about the bike : Exploring attraction and attachment to the events of the lance armstrong foundation. / Filo, Kevin R.; Funk, Daniel C.; O'Brien, Danny.

In: Journal of Sport Management, Vol. 22, No. 5, 09.2008, p. 501-525.

Research output: Contribution to journalArticleResearchpeer-review

TY - JOUR

T1 - It's really not about the bike

T2 - Exploring attraction and attachment to the events of the lance armstrong foundation

AU - Filo, Kevin R.

AU - Funk, Daniel C.

AU - O'Brien, Danny

PY - 2008/9

Y1 - 2008/9

N2 - Participatory sport events have emerged as viable fundraising mechanisms for charitable organizations. This article examines the impact that motives for charitable giving and sport event participation have on charity sport events. The authors examine the factors that attract participants to a charity sport event, while the role of charity in fostering attachment to the event is explored. Focus groups were conducted with charity sport event participants to discuss what motivated their participation. Results revealed that intellectual, social, and competency motives along with the motives of reciprocity, self-esteem, need to help others, and desire to improve the charity contribute to attraction. In addition, the results suggest that the charitable component influences social and competency motives and contributes to the development of attachment to the event. The authors recommend event managers work to foster and leverage the sense of community created through these events.

AB - Participatory sport events have emerged as viable fundraising mechanisms for charitable organizations. This article examines the impact that motives for charitable giving and sport event participation have on charity sport events. The authors examine the factors that attract participants to a charity sport event, while the role of charity in fostering attachment to the event is explored. Focus groups were conducted with charity sport event participants to discuss what motivated their participation. Results revealed that intellectual, social, and competency motives along with the motives of reciprocity, self-esteem, need to help others, and desire to improve the charity contribute to attraction. In addition, the results suggest that the charitable component influences social and competency motives and contributes to the development of attachment to the event. The authors recommend event managers work to foster and leverage the sense of community created through these events.

UR - http://www.scopus.com/inward/record.url?scp=53349160960&partnerID=8YFLogxK

U2 - 10.1123/jsm.22.5.501

DO - 10.1123/jsm.22.5.501

M3 - Article

VL - 22

SP - 501

EP - 525

JO - Journal of Sport Management

JF - Journal of Sport Management

SN - 0888-4773

IS - 5

ER -