How self-construal guides preference for partitioned versus combined pricing

Gopal Das, Rajat Roy*

*Corresponding author for this work

Research output: Contribution to journalArticleResearchpeer-review

17 Citations (Scopus)
165 Downloads (Pure)

Fingerprint

Dive into the research topics of 'How self-construal guides preference for partitioned versus combined pricing'. Together they form a unique fingerprint.

Business & Economics