Abstract
The paper explores co-produced autoethnography in the development of situated leadership practice of a Chief Operating Officer (COO). The argument for using an autoethnographic approach is in response to accepted problems of researching the development of leadership practice. The approach of a co-produced narrative is outlined and illustrated with two empirical accounts. The paper makes a contribution to understanding the usefulness of autoethnographic research and its justification as a suitable method for social scientists to use alongside more traditional approaches.
Original language | English |
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Title of host publication | Australian and New Zealand Academy of Management Conference (ANZAM 2008) |
Subtitle of host publication | Managing in the Pacific century |
Place of Publication | Western Australia |
Publisher | Promaco Conventions |
Pages | 1-17 |
Number of pages | 17 |
ISBN (Print) | 1863081488 |
Publication status | Published - 2008 |
Event | Australia and New Zealand Marketing Academy Conference: Marketing: shifting the focus from mainstream to offbeat - The University of Auckland, Sydney, Australia Duration: 1 Dec 2008 → 3 Dec 2008 Conference number: 22nd |
Conference
Conference | Australia and New Zealand Marketing Academy Conference |
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Abbreviated title | ANZAM |
Country/Territory | Australia |
City | Sydney |
Period | 1/12/08 → 3/12/08 |