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Enhancing chatbot effectiveness: the role of anthropomorphic conversational styles and time orientation
Rajat Roy
, Vik Naidoo
Bond Business School
Research output
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Contribution to journal
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Article
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Research
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peer-review
150
Citations (Scopus)
575
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Business & Economics
Consumer Experience
26%
Interaction
12%
Laboratory Experiments
22%
Managerial Decisions
25%
Pre-test
27%
Retail
25%
Time Orientation
100%