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Enhancing chatbot effectiveness: the role of anthropomorphic conversational styles and time orientation
Rajat Roy
, Vik Naidoo
Bond Business School
Research output
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Contribution to journal
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Article
›
Research
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peer-review
265
Citations (Scopus)
1874
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Dive into the research topics of 'Enhancing chatbot effectiveness: the role of anthropomorphic conversational styles and time orientation'. Together they form a unique fingerprint.
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Keyphrases
Time Orientation
100%
Chatbot
100%
Conversational Style
100%
Consumer Experience
12%
Management Decisions
12%
Human Quality
12%
Retail Environment
12%
Product Decisions
12%
Anthropomorphism
12%
Brand Perception
12%
Consumer Interaction
12%
Social Sciences
Chatbot
100%
Pretest
12%
Consumer Experience
12%
Laboratory Experiment
12%
Positive Consumer
12%
Economics, Econometrics and Finance
Chatbot
100%
Test Market
12%