|Publication status||Published - 2017|
|Event||Academy of Marketing Science World Marketing Congress - University of Canterbury, Christchurch, New Zealand|
Duration: 27 Jun 2017 → 1 Jul 2017
|Conference||Academy of Marketing Science World Marketing Congress|
|Abbreviated title||2017 AMS World Marketing Congress|
|Period||27/06/17 → 1/07/17|
Roy, R., & Rabbanee, F. K. (2017). Effectiveness of Blended Learning Pedagogy through Flipped Class – Evidence from Australia. Abstract from Academy of Marketing Science World Marketing Congress, Christchurch, New Zealand.