Criteria for Strategic Decision-Making at the Pre-Briefing Stage

Jim Smith, Ray Wyatt

Research output: Chapter in Book/Report/Conference proceedingConference contributionResearchpeer-review

Abstract

The client briefing stage is heavily researched throughout the world. The prebriefing,
or strategic stage, which precedes it, is the focus of this research. This is
where the nature of the project is defined because a choice has to be made between
alternative strategies. Ten criteria have been established as the means of evaluating
such strategies and the criteria compared to those emerging from the design,
procurement and project management literature.
Criteria from the urban planning literature have been incorporated into one of the
author’s neural network-based software for addressing urban planning and other
problems; titled, Strategizer. The original Strategizer was then modified in order to
manage client problems. This new version is called Stratbuild and it has used our ten
criteria for several simulated and real client briefing problems. The criteria are
described and compared with those used by researchers in the procurement and client
briefing literature. Alternative solutions (some not concerned with a building
solution) have been evaluated using these criteria. Implications for the design team in
focussing on the strategic stages are discussed.
Original languageEnglish
Title of host publicationProceedings of the 14th Annual Conference of the Association of Researchers in Construction Management
PublisherARCOM
Pages300-309
Number of pages10
Volume1
ISBN (Print)0953416100
Publication statusPublished - 1998
Externally publishedYes
EventThe 14th Annual Association of Researchers in Construction Management Conference -
Duration: 9 Sept 199811 Sept 1998
Conference number: 14th
http://www.arcom.ac.uk/

Conference

ConferenceThe 14th Annual Association of Researchers in Construction Management Conference
Abbreviated titleARCOM
Period9/09/9811/09/98
Internet address

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