Skip to main navigation Skip to search Skip to main content

An innovation diffusion approach to examining the adoption of social media by small businesses: An Australian case study

  • Stephen Burgess
  • , Carmine Sellitto
  • , Carmen Cox
  • , Jeremy Buultjens
  • , Scott Bingley

Research output: Contribution to journalArticleResearchpeer-review

Fingerprint

Dive into the research topics of 'An innovation diffusion approach to examining the adoption of social media by small businesses: An Australian case study'. Together they form a unique fingerprint.
Sort by

Keyphrases

Social Sciences