Alcohol, culture, social media: Consumer generated content and the challenges of regulating the social media brandscape

Research output: Contribution to conference › Paper › Research › peer-review

Original language	English
Publication status	Published - Nov 2012
Event	MediAsia: The Asian Conference on Media and Mass Communication - The Ramada, Osaka, Japan Duration: 2 Nov 2012 → 4 Nov 2012 https://mediasia.iafor.org/

Conference	MediAsia: The Asian Conference on Media and Mass Communication
Country/Territory	Japan
City	Osaka
Period	2/11/12 → 4/11/12
Internet address	https://mediasia.iafor.org/

Cite this

@conference{8b07852e4bb74d69b40e8d45a02e6483,

title = "Alcohol, culture, social media: Consumer generated content and the challenges of regulating the social media brandscape",

author = "Sven Brodmerkel and Nicholas Carah",

year = "2012",

month = nov,

language = "English",

note = "MediAsia: The Asian Conference on Media and Mass Communication ; Conference date: 02-11-2012 Through 04-11-2012",

url = "https://mediasia.iafor.org/",

}