A sense of physical books in our digital society

Stewart Todhunter, Penny Baillie De Byl

Research output: Chapter in Book/Report/Conference proceedingConference contributionResearchpeer-review

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Abstract

In spite of the encroaching tide of digitisation across all forms of communication, resistance to the ebook revolution has highlighted the enduring allure of a physical book. The ebook can only be attributed 10% of publishing house revenue and lags behind print book sales by 1:3. Investigations and speculation regarding this anomaly have credited the oft-overlooked role of haptics in the persistence of print. The ability to touch and smell a book has an innate power engaging readers in a way not yet possible through pure digitised versions of the same media, a circumstance that invites reassessment of the true value of phenomenology in a world becoming increasingly digitised. For the first time, the publishing industry must contend with physicalness and its role in imbuing books with greater meaning than sum of its words embedded behind a screen. To understand the underlying principles at work in sensing more value in the physical world than the digital, this paper explores the emerging perspectives on ebooks and print books in terms of haptic interaction.
Original languageEnglish
Title of host publicationANZCA Conference Proceedings 2015
Subtitle of host publicationRethinking communication, space and identity
EditorsD Paterno, M Bourk, D Matheson
Place of PublicationQueenstown, NZ
PublisherThe Australian and New Zealand Communication Association (ANZCA)
Pages1-11
Number of pages11
Publication statusPublished - 2015
EventAustralian and New Zealand Communication Association (ANZCA) Conference: Rethinking communicaton, space and identity - Queenstown, Queenstown, New Zealand
Duration: 8 Jul 201510 Jul 2015

Publication series

Name
ISSN (Print)1448-4331

Conference

ConferenceAustralian and New Zealand Communication Association (ANZCA) Conference
Abbreviated titleANZCA
CountryNew Zealand
CityQueenstown
Period8/07/1510/07/15

Fingerprint

publishing house
phenomenology
speculation
sales
persistence
Values
revenue
Society
industry
communication
ability
interaction

Cite this

Todhunter, S., & De Byl, P. B. (2015). A sense of physical books in our digital society. In D. Paterno, M. Bourk, & D. Matheson (Eds.), ANZCA Conference Proceedings 2015: Rethinking communication, space and identity (pp. 1-11). Queenstown, NZ : The Australian and New Zealand Communication Association (ANZCA).
Todhunter, Stewart ; De Byl, Penny Baillie. / A sense of physical books in our digital society. ANZCA Conference Proceedings 2015: Rethinking communication, space and identity. editor / D Paterno ; M Bourk ; D Matheson. Queenstown, NZ : The Australian and New Zealand Communication Association (ANZCA), 2015. pp. 1-11
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abstract = "In spite of the encroaching tide of digitisation across all forms of communication, resistance to the ebook revolution has highlighted the enduring allure of a physical book. The ebook can only be attributed 10{\%} of publishing house revenue and lags behind print book sales by 1:3. Investigations and speculation regarding this anomaly have credited the oft-overlooked role of haptics in the persistence of print. The ability to touch and smell a book has an innate power engaging readers in a way not yet possible through pure digitised versions of the same media, a circumstance that invites reassessment of the true value of phenomenology in a world becoming increasingly digitised. For the first time, the publishing industry must contend with physicalness and its role in imbuing books with greater meaning than sum of its words embedded behind a screen. To understand the underlying principles at work in sensing more value in the physical world than the digital, this paper explores the emerging perspectives on ebooks and print books in terms of haptic interaction.",
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Todhunter, S & De Byl, PB 2015, A sense of physical books in our digital society. in D Paterno, M Bourk & D Matheson (eds), ANZCA Conference Proceedings 2015: Rethinking communication, space and identity. The Australian and New Zealand Communication Association (ANZCA), Queenstown, NZ , pp. 1-11, Australian and New Zealand Communication Association (ANZCA) Conference, Queenstown, New Zealand, 8/07/15.

A sense of physical books in our digital society. / Todhunter, Stewart; De Byl, Penny Baillie.

ANZCA Conference Proceedings 2015: Rethinking communication, space and identity. ed. / D Paterno; M Bourk; D Matheson. Queenstown, NZ : The Australian and New Zealand Communication Association (ANZCA), 2015. p. 1-11.

Research output: Chapter in Book/Report/Conference proceedingConference contributionResearchpeer-review

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AB - In spite of the encroaching tide of digitisation across all forms of communication, resistance to the ebook revolution has highlighted the enduring allure of a physical book. The ebook can only be attributed 10% of publishing house revenue and lags behind print book sales by 1:3. Investigations and speculation regarding this anomaly have credited the oft-overlooked role of haptics in the persistence of print. The ability to touch and smell a book has an innate power engaging readers in a way not yet possible through pure digitised versions of the same media, a circumstance that invites reassessment of the true value of phenomenology in a world becoming increasingly digitised. For the first time, the publishing industry must contend with physicalness and its role in imbuing books with greater meaning than sum of its words embedded behind a screen. To understand the underlying principles at work in sensing more value in the physical world than the digital, this paper explores the emerging perspectives on ebooks and print books in terms of haptic interaction.

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Todhunter S, De Byl PB. A sense of physical books in our digital society. In Paterno D, Bourk M, Matheson D, editors, ANZCA Conference Proceedings 2015: Rethinking communication, space and identity. Queenstown, NZ : The Australian and New Zealand Communication Association (ANZCA). 2015. p. 1-11