Abstract
A multivariate approach to contract bidding strategies in the construction industry is presented. This represents a radical departure from previous work in the field by using all available data on competing bidders. ‘Optimal’, ‘no loss’ and ‘break even’ mark-up strategies are derived and methods of parameter estimation proposed. A case study shows how the three strategic mark-up values are calculated against known competitors.
| Original language | English |
|---|---|
| Pages (from-to) | 1263-1272 |
| Number of pages | 10 |
| Journal | Journal of the Operational Research Society |
| Volume | 45 |
| Issue number | 11 |
| DOIs | |
| Publication status | Published - Nov 1994 |
| Externally published | Yes |