• Bond University, Bond Business School

    4229 Gold Coast

    Australia

  • 765 Citations
  • 10 h-Index
19962019

Research output per year

If you made any changes in Pure these will be visible here soon.

Personal profile

Research interests

I completed my education at the University of Arizona in 1993 with a Ph.D. in Marketing. I joined Bond University, Australia, in 2002, where I am a Professor of Marketing. Over the years I have held various positions including Head of the Marketing Department, Director of the PhD Program and Associate Dean of Research (Bond Business School).

I have published in a variety of top academic journals, including the Journal of Marketing Research, Journal of Consumer Research, the European Journal of Marketing, Organizational Behaviour and Human Decision Processes, and Psychology & Marketing.

A perusal of my vita will indicate that my interests are broad, but nearly all the research falls under the rubric of behavioural decision making. 

Experiencing foreign cultures is my passion. I have visited over 42 countries and given academic presentations in Asia, North America and Europe.

Statement for HDR students

Examples of completed PhD theses:

  • Dual-tasking, temporal embedding or having fun: When does time fly?, with Sonia Vilches-Montero.
  • An Exploration of the Effects of Outcome Desirability and Agency Appraisals on Emotions and Consumer Decision-Making Processes, with Lisa Watson.
  • Multi-sponsored Events: Should I Sponsor If They Are? The Multi-dimensionality of Fit and its Effect on Brand Judgments, with Robin Pentecost

Education/Academic qualification

PhD, University of Arizona

Network Recent external collaboration on country level. Dive into details by clicking on the dots.

Research Output

Response to Thoemmes and Lemmer (2019) regarding Mediation Analysis Revisited

Kim, J., Gui, Y. G., Jang, S., Spence, M. T. & Park, J., 1 May 2019, In : Australasian Marketing Journal. 27, 2, p. 126-128 3 p.

Research output: Contribution to journalArticleResearchpeer-review

  • Open Access
  • Mediation analysis revisited: Practical suggestions for addressing common deficiencies

    Kim, J., Hwang, E., Phillips, M., Jang, S., Kim, J. E., Spence, M. T. & Park, J., 1 Feb 2018, In : Australasian Marketing Journal. 26, 1, p. 59-64 6 p.

    Research output: Contribution to journalReview articleResearchpeer-review

    Open Access
    File
  • 11 Citations (Scopus)
    25 Downloads (Pure)

    Omni-channel retailing: propositions, examples and solutions

    Yrjölä, M., Spence, M. T. & Saarijärvi, H., 27 May 2018, In : International Review of Retail, Distribution and Consumer Research. 28, 3, p. 259-276 18 p.

    Research output: Contribution to journalArticleResearchpeer-review

    Open Access
    File
  • 3 Citations (Scopus)
    124 Downloads (Pure)

    The Color of Choice: The Influence of Presenting Product Information in Color on the Compromise Effect

    Kim, J., Spence, M. T. & Marshall, R., Jun 2018, In : Journal of Retailing. 94, 2, p. 167-185 19 p.

    Research output: Contribution to journalArticleResearchpeer-review

  • 6 Citations (Scopus)

    Activities

    • 1 Oral presentation

    How behavioural decision-making has evolved

    Mark Spence (Speaker)
    25 Sep 2019

    Activity: Talk or presentationOral presentation

    Student theses

    File

    Dual-tasking, temporal embedding or having fun: When does time fly?

    Author: Vilches-Montero, S., 8 Oct 2011

    Supervisor: Spence, M. T. (Supervisor)

    Student thesis: Doctoral Thesis

    File

    Law, culture, financial market development and global investment strategy: Lessons from the Middle East and North Africa.

    Author: Arqawi, B., 2016

    Supervisor: Woo, L. (Supervisor), Prather, L. (Supervisor) & Spence, M. T. (Supervisor)

    Student thesis: Doctoral Thesis

    File
    File

    The impact of relationship type on the connection between customer satisfaction and consumer behaviour.

    Author: Bowers, P., 2017

    Supervisor: Spence, M. T. (Supervisor) & Dubelaar, C. (External person) (Supervisor)

    Student thesis: Doctoral Thesis

    File