Facebook punts on gaming to lure millennials back to the platform

Media contributions

• Title	Facebook punts on gaming to lure millennials back to the platform
  Degree of recognition	International
  Media name/outlet	The Conversation
  Media type	Web
  Country	Australia
  Date	13/06/18
  Description	With the launch last week of FB.GG – a platform for streaming live video games and eSports – it would appear Facebook is acknowledging there’s still work to be done to ensure it appeals to millennials. But will it be enough to stem the tide of younger users ditching Facebook for Snapchat and Instagram? And what about the growing crowd that prefers YouTube and Twitch.tv to those old fashioned social networks?
  Persons	James Birt